Thursday, April 21, 2011

Beauty*Strength*Destiny

Whether we like it or not, our choice in what we wear can say a lot about our personalities, the moods we are in, and can also give people a glimpse into who we are. This is especially important in occasions such as a job interview or a first date when we only have a few minutes to make a strong first impression. You may not always think about it, but what we wear is also a reflection of our self-respect and self-esteem. The great news is that we have complete control over how we express ourselves to the world. We can choose to wear an outfit that boldly says “Respect me because my thoughts and values are important and beautiful,” rather than one that screams “Look at me because I’m desperate for attention."


jay marroquin photography
 

“A girl should be two things: classy and fabulous”
~Coco Chanel

Pure Fashion is a movement that started in 1999 by a group of young women that were unhappy with the fashion trends and negative messages portrayed by the media and fashion industry. The message of Pure Fashion teaches us that we can be classy AND fashionable at the same time, that the two are not exclusive but can co-exist.  They set modest guidelines for models and organized fashion shows that exemplified this message to young ladies. Today, Pure Fashion is a worldwide organization that focuses on guiding young women ages 14 to 18 to become confident and competent leaders by living, acting, and dressing without compromising their modesty or integrity.

Young ladies like us started this fashion movement

  

“On matters of style, swim with the current,
 on matters of principle, stand like a rock”
~ Thomas Jefferson

These young ladies embody grace and beauty


They did such a great job! I'm so proud of them!

In 2009, Houston was lucky enough to open the first chapter of Pure Fashion! After a very successful year filled with community service, leadership building activities, guest speakers, and a beauty session, a fashion show was held to celebrate the end of the 8-month training session in May 2010 at Memorial Oaks country club.

These young ladies are my inspiration to be a role model


“Virtue is the most important must have for every season.”
Pure Fashion rule #4

This year Pure Fashion will host yet another amazing fashion show at the River Oaks country club, Saturday April 30th from 1130-2:30 pm. I invite everyone to join me, especially young ladies, to attend and see for yourself how you CAN integrate modesty and fashion into your own everyday expression of self.


For more information about Pure Fashion, visit the website www.purefashion.com or email me personally at misslerich@lerichcouture.com ! I would love to tell you more about it and ways you or someone you know can participate or be a sponsor.
“We can begin to change the world by changing our hearts, our minds and our clothes.”
~ Pure Fashion rule #10



At Le Rich couture, we are all about promoting dignity to young women and our T-Shirt collection sends positive messages that are not only super fashionable but literally send out great messages. Visit our website and tell a friend all about our beautiful collection! They make great gifts for graduates and birthdays!
Match them with a cute summer skirt
or jeans.
They are appropriate for any occasion! And trust me; you will get so many compliments!

                                                           Share them with your bffs!


Thank you for visiting my blog this week!
 Keep a look out on the Love and Lace Spring collection. A little bird told me it will be out very soon! Don’t forget to LIKE our Facebook page, Follow us on Twitter www.twitter.com/lerichcouture   and recommend us to a friend! Have a wonderful Easter!

A real model is a role model”
~Pure Fashion rule #8

Love,
Esmeralda
Miss Le Rich
Beauty*Strength*Destiny

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